HeyGen Product Updates

Add your product into the scene — no studio, no editing required.

Upload a product photo, pick an avatar, drop in your script, and generate a ready-to-share UGC ad. Powered by Avatar IV’s hyper-realistic gestures and lip-sync, your avatar naturally interacts with your product in the frame.

It’s the fastest way to make scroll-stopping branded videos.

Avatar IV just got smarter.

Now with script-based dynamic gestures, prompt-controlled movement, micro-expressions, and up to 60 seconds in 1080p, your avatar feels more human than ever.

Every blink, shift, and shrug brings your script to life with stunning realism.

Create videos like writing a doc.

AI Studio lets you edit everything — tone, gestures, emotion — all from a single script. No timelines. No manual animation.

It’s storytelling, your way. Fast, flexible, and built for quality at speed.

Avatar IV is here: our most advanced model yet.

Just one photo and a script, and your avatar comes alive with precise lip-sync, natural expression, and dynamic motion. It even works for pets, characters, and imagined beings.

This isn’t animation. It’s expressive, photoreal storytelling in seconds.

Your voice. Your delivery. Perfectly matched.

With Voice Mirroring, your avatar doesn’t just sound like you — it speaks exactly like you. Simply record a reference clip, and the avatar will mirror your tone, pacing, and expression.

It’s the easiest way to sound truly authentic in every language and style.

Seamlessly add captions within HeyGen—no more switching tools or uploading files elsewhere. Generate, edit, and style captions right in the editor to complement your video's tone and branding. Whether you're improving accessibility with video captions or aiming to boost engagement with our AI generated video, creating polished, captioned content has never been easier. Read more about Closed captioning and its benefits to ensure your content reaches a broader audience.

Introducing Brand Shuffle, a novel approach to instantly incorporate your brand’s identity into projects with the leading AI video generator. Select your brand, and all associated colors and fonts will automatically adjust to reflect your unique style. Want a different perspective? Click “Shuffle” to explore new variations within your brand’s palette, maintaining a consistent on-brand message.

Receive instant feedback on your footage before creating an avatar with our AI video maker. We’ll evaluate lighting, backgrounds, framing, and more—enabling you to resolve issues early and achieve optimal results with your video AI generator.

Spotlight Mode enhances motion, lighting, and presentation, creating a more expressive, polished, and camera-ready avatar perfect for impactful video messages and standout content crafted by the best AI video generator.

Transform any PDF into a dynamic, avatar-led video with our PDF to Video feature. Customize or generate each slide with an avatar—ideal for pitch decks, training content, and more using our AI video maker. Experience it now under Avatar Video → PDF to Video and sign up here to start using it for free.

Generate your brand in seconds with our AI video generator. Enter a URL, and HeyGen will create a complete brand profile, including logo, colors, fonts, and even your brand's tone of voice. Easily switch between different BrandKits and even ensure accurate pronunciation of your brand name. Perfect for creators, teams, and agencies managing multiple brands.

Manage all your photo and video avatars in one place. Switch seamlessly between styles for a flexible and streamlined creative experience using our AI video creator.

Create a distinct voice for your avatar—from tone and accent to pace and personality. This feature is ideal for consistent brand narration, character development, or multilingual voiceovers, elevating your project with our AI voice cloning capabilities.

Need an additional avatar slot? Interactive and video avatar add-ons are now accessible across all paid plans for Creator+ users with a single click in your subscriptions tab, making full use of the video AI generator.

Interact with community avatars! Add-ons for interactive and video avatars are available across all paid plans for Creator+ users with one click in your subscriptions tab.

Discover more avatar slots! Interactive and video avatar add-ons are easily available across all paid plans for Creator+ users with a quick subscription tab click.

As the year ends, we're excited to share our final product updates and forecast what's on the horizon for 2025—from more expressive avatars to faster, smarter video creation tools powered by our best AI video generator.

Elevate the realism of your photo avatars. With a simple button tap, include both motion looks and authentic background sounds via our AI video generator. Understand the importance of sound effects in video production to enhance your creations.

Unsure how to achieve that ideal look or output? Our look packs offer a curated array of themed prompts to assist you in creating all necessary assets using our AI creator for your latest video masterpiece.

Express your creativity by crafting diverse avatar styles with our AI video maker. Whether it's Pixar, vintage, or another style—you can do it all.

Collaborate easily by sharing your creations via private links and gathering timeline comments with our AI creator, no HeyGen account required.

This month, HeyGen speeds up creation with our AI video generator. Create videos of yourself using a text prompt, record your screen with voice-only input, and scale video production using our new API suite.

HeyGen simplifies video creation with new tools designed to help you craft stunning avatar looks, produce avatars from photos, and translate text across numerous languages efficiently with the video translator.

Bring your avatars to life using new AI functionalities designed to inspire your creativity for superior, quicker video creation through our AI video creator.

At HeyGen, innovation is constant. This month, introducing our most lifelike avatars yet—with emotional expressions—plus smarter voice and translation features, helping you craft more engaging, human-like videos with the aid of our AI voice over.

Avatar 3.0 introduces our most lifelike avatars—with animation and motion reflecting the script's emotion. No more static expressions: these avatars react authentically to dialogue, delivering genuine emotional depth, powered by our AI video generator.

We’ve made video creation even simpler. You can now upload SRT and CSV files in Proofread Studio, create your free Instant Avatar in minutes, and navigate projects faster with our redesigned dashboard.