Product Explainers - Use Case
Instantly create product videos to educate audiences
Simplify complex ideas and enhance customer engagement with HeyGen. Whether you’re launching a new product or guiding users through a workflow, HeyGen helps you create professional, on-brand explainer videos in minutes without a production team or complex editing.
Trusted by over
85,000+ customers
Benefits and value
Explain complex features with engaging product videos
Create product videos without the bottlenecks
Your products deserve an elevated first impression. Traditional video production is expensive and time-intensive. HeyGen automates the process, enabling teams to produce high-quality product videos faster and at a fraction of the cost.
Elevate your how-to guides with engaging visual templates
Turn dry, technical manuals into captivating how-to guides by learning how to use HeyGen for how-to videos. Use the most lifelike avatars in the market, motion graphics, and crisp narration to simplify learning and ensure your audience quickly grasps even the most intricate processes.
Iterate, scale, and translate videos faster than ever before
Quickly update messaging, swap visuals, and personalize your product videos with HeyGen’s AI-powered platform. Test, optimize, and tailor content for any audience in over 170 languages and dialec without reshoots or expensive edits.
Customer stories
Discover how marketing teams educate users
“We serve a lot of different business units. We need to stand out as any marketing team does. But also, given our size, be especially scrappy. That’s why we heavily leaned into and embraced AI versus passively reacting.”
How to
create product videos with HeyGen
Log in to HeyGen and get ready to create stunning, professional-quality product videos in minutes by learning how to create a product explainer video.
Log in to HeyGen and get ready to create stunning, professional-quality product videos in minutes by learning how to create a product explainer video.
Browse a variety of customizable product video templates to match different styles, tones, and needs. Choose one that fits your product and message—then apply your brand kit instantly with a single click.
Browse a variety of customizable product video templates to match different styles, tones, and needs. Choose one that fits your product and message—then apply your brand kit instantly with a single click.
Use HeyGen’s screen recorder (or any screen recording tool) to capture your product in action for your product video. Or, upload the recording in HeyGen.
Use HeyGen’s screen recorder (or any screen recording tool) to capture your product in action for your product video. Or, upload the recording in HeyGen.
Upload your script and select a lifelike AI avatar to narrate your product video. Want a personal touch? Create digital twins of your executive team to make your videos more authentic and engaging.
Upload your script and select a lifelike AI avatar to narrate your product video. Want a personal touch? Create digital twins of your executive team to make your videos more authentic and engaging.
Make the product video your own by editing text, fonts, and colors with HeyGen’s simple drag-and-drop tools. Add branding elements and fine-tune your content to fit your exact needs.
Make the product video your own by editing text, fonts, and colors with HeyGen’s simple drag-and-drop tools. Add branding elements and fine-tune your content to fit your exact needs.
Incorporate images, graphics, or animations from HeyGen’s extensive library. Use these elements to simplify complex ideas and make your video visually engaging.
Incorporate images, graphics, or animations from HeyGen’s extensive library. Use these elements to simplify complex ideas and make your video visually engaging.
Once your product video is ready, export it in your preferred format and share it across your platforms.
Once your product video is ready, export it in your preferred format and share it across your platforms.
FAQ
HeyGen is an AI video generation platform that creates professional, customizable videos using AI avatars. It simplifies the creation process for product explainer videos by allowing you to craft engaging and informative content without needing a full production team.
HeyGen uses AI avatars, eliminating the need for live actors, complex equipment, or lengthy production cycles. The platform enables rapid video creation, easy updates, and localization for global audiences.
Yes! HeyGen allows you to customize avatars to reflect your brand’s personality. You can choose from a variety of avatars, adjust their appearance, and script their dialogue to align with your messaging.
Absolutely. HeyGen supports multiple languages, allowing you to create explainer videos that cater to diverse markets. You can provide localized content with high-quality voiceovers in the language of your choice.
Updating videos with HeyGen is fast and straightforward. Simply modify the script or visuals on the platform, and your updated video will be ready in minutes.
Yes, HeyGen product videos are versatile and can be optimized for use on websites, social media, email campaigns, or internal training platforms.
With HeyGen, you can create a professional-quality product video in as little as a few hours, depending on the complexity of your script and visual needs.
Not at all. HeyGen’s user-friendly interface is designed for marketers, educators, and businesses without technical expertise. The platform guides you through the video creation process step-by-step.
HeyGen is ideal for industries like SaaS, e-commerce, education, healthcare, and more—anywhere clear product communication and customer engagement are priorities.
Getting started is simple! Sign up for HeyGen, explore its video creation tools, and start building your first AI-powered product video today.
