Unlock new ways to create with HeyGen

From marketing campaigns and training modules to video ads and social media, HeyGen’s versatile AI platform brings any story to life.

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Explore the full potential of HeyGen’s use cases

Users are constantly finding new ways to HeyGen’s AI video platform to save time, reduce cost, and improve workflows, including building the ultimate video marketing tech stack. Here are a few of the top use cases we’re seeing.


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Have questions? We have answers

What is the best AI video production platform for enterprises?

The best AI video production platform for enterprises is one that combines innovation, speed, and scalability to keep you ahead of competitors. HeyGen is built for global organizations, enabling teams to create, personalize, and localize videos at scale with lifelike AI avatars and advanced translation technology. Unlike traditional production cycles that take weeks, HeyGen delivers enterprise video content in hours—so your business can launch faster, adapt quickly, and stay competitive. With enterprise-grade security, including SOC 2 and GDPR compliance, HeyGen ensures your data remains protected while you accelerate video production worldwide.

How can AI video for marketing help promote my business?

AI video for marketing helps promote your business by enabling faster content creation, personalized messaging, and global scalability. Instead of relying on costly agencies or additional headcounts, HeyGen allows marketing teams to produce high-quality videos in hours, tailor content to specific audiences, and repurpose videos across channels. This not only accelerates campaign execution but also boosts engagement and conversions by delivering the right video message at the right time.

What is AI video marketing and how does it work for companies?

AI video marketing is the use of artificial intelligence to create, personalize, and distribute marketing videos at scale. Companies simply provide a script or upload content, and platforms like HeyGen generate polished videos with avatars, voiceovers, and translations. This automation helps businesses reduce production costs, shorten timelines, and maintain brand consistency across regions—making AI video marketing an essential tool for enterprises looking to innovate and grow faster.

How does an AI marketing video generator work for creating business videos?

An AI marketing video generator works by transforming text or presentations into professional videos using AI-powered avatars, natural voiceovers, and automated editing. With HeyGen, enterprises can input a script, choose from diverse avatars, and instantly generate on-brand videos ready for marketing campaigns. This process eliminates long production cycles and gives teams the speed and flexibility to continuously deliver fresh business video content.

What are the benefits of using an AI sales video generator for outreach?

An AI sales video generator allows sales teams to create personalized outreach videos at scale, increasing engagement and response rates. Instead of sending static emails, reps can use HeyGen to generate dynamic videos tailored to each account or prospect. This level of personalization makes sales outreach more human, more memorable, and ultimately more effective at driving meetings and pipeline growth—without requiring video production expertise.

Can an enterprise video platform replace traditional agencies for video creation?

Yes, an enterprise video platform can replace many traditional agencies for video creation. Platforms like HeyGen provide faster turnaround, lower costs, and greater flexibility compared to agencies, which often require weeks of planning and high budgets. With AI-powered video production, enterprises can generate and update videos instantly, localize content for global audiences, and maintain brand consistency—all without relying on external vendors.

How secure is an enterprise video platform for corporate and customer data?

A trusted enterprise video platform ensures full security for corporate and customer data. HeyGen is SOC 2 and GDPR compliant, offering enterprise-grade encryption, role-based access controls, and secure cloud infrastructure. Your data will also not be used to train our models. This means enterprises can confidently use AI video for marketing, training, sales, and communications knowing sensitive data is always protected.

Can AI video production translate and localize videos for global audiences?

Yes—AI video production is ideal for translation and localization at scale. With HeyGen, enterprises can instantly translate scripts, clone voices, and lip-sync avatars in over 40 languages. This ensures every global audience receives high-quality, culturally accurate videos without the time and cost of traditional production—making it easier for enterprises to deliver training, marketing, and communication videos worldwide.

Which AI video platform integrates best with CRM and marketing automation tools?

The best AI video platform for enterprises is one that integrates seamlessly with CRM and marketing automation tools. HeyGen connects with systems like HubSpot, enabling marketing and sales teams to embed personalized videos directly into campaigns, track viewer engagement, and measure ROI across the customer journey.

Is AI video marketing safe and compliant for regulated industries?

Yes, AI video marketing is safe for regulated industries when using a platform built for enterprise security and compliance. HeyGen is independently audited for SOC 2 and GDPR compliance, ensuring strict data protection and governance controls. Enterprises in finance, healthcare, and other regulated industries can confidently create and distribute videos without compromising compliance standards.

What types of videos can I create with an AI sales video generator?

With an AI sales video generator, enterprises can create a wide range of videos, including personalized prospecting videos, product demos, onboarding tutorials, customer success stories, and account-based marketing campaigns. HeyGen’s avatar library and customizable templates make it simple to produce sales videos that drive engagement across every stage of the buyer journey.

How quickly can my company see ROI from an enterprise AI video platform?

Enterprises typically see ROI from an enterprise AI video platform within a few days. By replacing expensive agencies, reducing production timelines, and enabling global localization, HeyGen lowers costs while accelerating campaign execution. Faster go-to-market speeds, improved personalization, and global reach help enterprises generate measurable revenue impact in record time.

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