Key Features of the AI B-Roll Generator
Create B-roll footage from prompts
Type a scene, and AI generates ready-to-edit B-roll footage in minutes, without requiring a stock library or film crew. The latest text-to-video models in HeyGen, including Veo and Kling, transform your prompt into high-quality cinematic cutaways, product shots and motion backgrounds.

Transform photos into high-quality B-roll
Upload a still image or take a photo, and the image-to-video engine adds pans, zooms and camera movements to create smooth B-roll. Set the shot direction for your video with a short prompt, turning a single brand asset into a polished scene without the need for filming.

Automatically edit takes in the AI video editor
Speech Cleanup automatically edits your A-roll takes, removing filler words, pauses, false starts and retakes. It then handles the video editing by stitching together the best clips. Invisible transitions bridge every gap in the AI video editor, ensuring your footage looks polished from the very first edit.

Match on-brand B-roll and colour
Replace generic stock with your own brand assets to match your visual identity and enhance every scene. Adjust the pacing, refine transitions and apply professional-grade colour grading to ensure dynamic visuals remain on message. Pair generated footage with an AI spokesperson to anchor the narrative.

All-in-one platform, from script to video
Go beyond clips to create a finished video on a single, all-in-one platform. Add a brief to the script-to-video workflow, and Video Agent will write the script, build the storyboard, generate matching B-roll, and add dynamic voice-over and subtitle tracks to deliver a publish-ready video.


Agency shoots consume budgets and take weeks. Marketers can generate attention-grabbing cutaways and motion scenes from a script to save time and engage buyers, then add them to marketing videos ready for every channel.

Filming fresh clips every day is time-consuming and inconsistent. Turn quick ideas into cinematic B-roll and compelling hooks that boost reach, then publish viral TikToks, Reels and Shorts using a TikTok video workflow optimised for engagement.

Filming a polished demo requires planning, equipment and editing. Describe the feature and generate relevant B-roll and close-ups that complement your product demo video with seamless cuts, giving it a studio-quality finish that is ready to publish.

Abstract ideas are difficult to convey with talking heads alone. Add animated concepts and supporting footage so an AI video explainer makes complex topics easy to understand, transforming dense scripts into clear, engaging stories.

Reshooting training footage for every update is costly. Generate real-life scenes that identify and illustrate each step in a training video, then edit the script and regenerate the video to keep content creation moving whenever the material changes.

Stop sourcing new stock footage for every episode, podcast or content repurposing project. Generate unlimited B-roll on demand to support your YouTube video generation workflow, while maintaining a consistent look for creators across hundreds of episodes.
How the AI B-roll Generator works
Create cinematic B-roll in four steps, taking you from a written prompt to polished footage that is ready to edit.
Choose a format, aspect ratio and visual style, then set the mood and direction for the scene.
Describe the scene you want, or add a reference image, and the system will plan the shot.
AI कुछ ही मिनटों में सहज गति वाला सिनेमाई बी-रोल तैयार करता है—इसके लिए किसी स्टॉक लाइब्रेरी या फ़िल्मांकन की आवश्यकता नहीं होती।
Adjust the pacing, transitions and colour, then export in any aspect ratio for advertisements, social media or YouTube.
An AI B-roll generator transforms a text prompt or reference image into ready-to-edit footage. This AI tool analyses your script, identifies the scenes you require, and generates cinematic cutaways, product shots, and motion backgrounds for a faceless video or any other project.
Yes. Footage is generated using leading models available in HeyGen, such as Sora, Veo, Kling and Seedance, with fluid motion, realistic lighting and depth. Refine pacing, transitions and colour grading within the AI video generator so that every scene delivers professional results.
No. Rather than searching stock sites such as Pexels, the generator intelligently identifies the scenes your script requires and creates original B-roll footage on demand. You can also maintain a media library of generated clips for reuse across projects.
Yes. Add your own videos and images, and the system applies natural motion, pans and camera movements. It is the quickest way to turn existing assets into footage for a product video, without reshooting or requiring a stock subscription.
Yes. Upload your video, and the AI-powered editor lets you add B-roll footage wherever it strengthens your message. Relevant cutaways enhance your videos and give your content a polished look, without hours of manual editing.
Yes. The subtitle generator adds subtitles and captions with one click, then synchronises them with your voice-over. Download a shareable video file in any aspect ratio, with the subtitle track embedded or kept separate.
Yes. Footage generated on a paid plan includes full commercial rights for advertisements, product launches and client work. Add clips to an AI advertisement maker workflow or any other deliverable. Free exports include a watermark; paid plans remove it and enable full commercial use.
You can batch-create environment clips, product close-ups and motion backgrounds in the App Library before starting your main edit. Paid plans unlock unlimited generations, allowing you to build a complete library of cutaways for a campaign or channel without per-clip charges.
Stock libraries offer generic clips that other brands also use, and licensing fees can quickly add up. A B-roll generator creates footage tailored to your specific scene and brand, making the visuals feel original. Pair it with a video script generator to plan and produce everything in one place.
Yes. The scene-based interface fits seamlessly into your existing video-editing workflow, with API integration for batch jobs. Generated B-roll matches the feel of your project, so cutaways can be added directly to your timeline without disrupting your creative flow.
You can get started for free without a credit card and generate footage to try the workflow, with a watermark on exports under the Free plan. Paid plans starting at $24 per month remove the watermark and unlock higher resolution, longer videos and full commercial rights.
Yes. Combine generated clips with a presenter, AI voice generator narration, music and captions in the same project. Everything is rendered together on a single timeline, and you can download the finished video in HD or share it directly to your channels.
Yes. Generate cutaways, motion backgrounds and establishing shots that support each discussion topic, then add them to episodes created with the AI podcast generator.
Yes. Generate supporting footage from prompts, then add it to scenes created through the PPT to video workflow to make slide-based content more visually engaging.
Yes. Generate relevant cutaways and motion scenes based on the document's topics, then incorporate them into content created using the PDF to video workflow.
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