Effortlessly Create a Video Brand Style Guide

Establish consistent brand identity guidelines for every video. Leverage HeyGen's branding controls to apply your exact logos and color palette easily.

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Try one of these prompts.

Agent is the first creative engine built to transform a single prompt into a complete video.

Example Prompt 1
Produce a dynamic 45-second instructional video aimed at junior designers and content creators, visually breaking down key elements such as the approved "color palette," "brand fonts," and correct usage of "imagery." The visual style should be engaging and illustrative, accompanied by a friendly voiceover and light background music, showcasing how easy it is to implement these guidelines using HeyGen's templates & scenes.
Example Prompt 2
Develop a concise 30-second tip video for freelance video editors and social media managers, offering quick "design tips" for integrating "logos" and adhering to specific "videography style guidelines" in short-form content. The visual and audio style should be fast-paced, educational, and modern, leveraging HeyGen's AI avatars to deliver expert advice swiftly.
Example Prompt 3
Create a sophisticated 75-second overview video targeting creative agencies and corporate teams, demonstrating the comprehensive nature of a full set of "brand identity guidelines" and how they influence video production, from selecting appropriate "templates" to choosing "types of music." This video requires a polished, cinematic visual aesthetic with an aspirational soundtrack, utilizing HeyGen's voiceover generation for a professional and authoritative narration.
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Paste into the Creation box
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Watch your video come to life
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Creative Engine

No Crew. No Cuts. Just Your AI Video Agent at Work

Agent is the first creative engine built to transform a single prompt into a complete video.

Prompt-Native Video Creation

Agent is the first creative engine built to transform a single prompt into a complete video. You describe the idea. Agent returns a fully constructed, publish-ready asset. There is no need to write scripts, manage assets, or piece together content manually.

End-to-End Video Generation

Agent handles the full video creation process. It writes a clear and compelling script based on your idea, selects images that match the tone and message, adds natural and emotion-aware voiceover, applies edits and transitions for polished pacing, and finalizes subtitles, timing, and rhythm for clarity and performance.

Built with Structure and Intent

Unlike traditional workflows that rely on timelines and manual assembly, Agent constructs videos from the ground up. Each output is intentionally designed to match your goal. From messaging and rhythm to scene flow and audience fit. The result is a coherent and purpose-driven video.

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How to Create Visual Style Guide Videos

Ensure your video content consistently reflects your brand's identity and visual standards with a clear, actionable guide, promoting a cohesive brand image.

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Step 1
Define Your Brand's Visual Elements
Begin by defining your brand's "color palette", typography, and logo usage guidelines. Utilize HeyGen's branding controls to ensure these elements are consistently applied across your video projects from the start.
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Step 2
Select On-Brand Visual Assets
Choose "imagery", video clips, and graphic elements that align with your brand's aesthetic. HeyGen's extensive media library offers resources to help you find suitable visuals that ensure a consistent look and feel.
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Step 3
Add Consistent Voice and Messaging
Develop guidelines for your video's narrative tone, script style, and sound design. Use HeyGen's voiceover generation to ensure all spoken content reflects your unique voice, contributing to a comprehensive "video brand style guide".
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Step 4
Export Your Final Style Guide Video
Review your video style guide to confirm all "design standards" are accurately represented. Utilize HeyGen's aspect-ratio resizing & exports to create versions suitable for various platforms, ready for distribution.
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Frequently Asked Questions

How can HeyGen ensure a consistent video brand style across all my content?

HeyGen empowers you to maintain a consistent video brand style by allowing you to easily apply your brand's color palette, logos, and fonts. Its templates and branding controls ensure every video aligns with your established brand identity guidelines, creating a recognizable and professional look and feel.

What design tips does HeyGen offer to create a compelling visual style guide for videos?

HeyGen simplifies creating a compelling visual style guide for videos through its intuitive interface and ready-to-use templates. You can effortlessly integrate your brand's specific imagery and design elements, ensuring your video content always reflects professional design standards without needing extensive design expertise.

Can HeyGen incorporate our specific brand fonts and color palette into video projects?

Absolutely, HeyGen provides robust branding controls that allow you to seamlessly incorporate your organization's specific brand fonts, color palette, and logos into all your video projects. This ensures every piece of content consistently adheres to your established brand identity guidelines.

Why is a video brand style guide important for a video marketing strategy?

A strong video brand style guide is crucial for a successful video marketing strategy as it ensures a consistent look and feel across all your content, reinforcing your brand identity. HeyGen facilitates the implementation of these guidelines, allowing you to create on-brand videos efficiently and effectively for maximum impact.