Guides, eBooks, & Reports

The 2025 AI Sentiment Report reveals how increasing comfort with AI-generated video is reshaping brand trust, creativity, and consumer engagement. Based on a survey of over 2,300 global consumers, the guide provides actionable insights for brands to use AI video effectively while prioritizing quality, transparency, and human-AI collaboration

The Drive More Revenue with Bottom-of-the-Funnel Videos guide is a practical playbook for marketers looking to convert prospects and retain customers using targeted video content. It outlines five essential BOFU video types and walks through a three-step process for planning, creating, and distributing them at scale using HeyGen’s AI video platform.