About Zapier
Zapier is a no-code automation tool that enables users to connect apps and automate tasks by creating workflows called “Zaps.” It helps businesses save time and reduce manual work by automatically moving data and triggering actions across thousands of popular apps and services.
HeyGen and Zapier
The HeyGen and Zapier integration allows users to automate the creation and delivery of personalized AI videos by connecting HeyGen with thousands of other apps and triggers. This enables seamless workflows for sales, marketing, onboarding, and support—powered by lifelike video content delivered at exactly the right moment.
Use cases
- Personalized sales outreach automation: Trigger HeyGen AI video creation when a new lead is added to your CRM (like HubSpot, Salesforce, or Pipedrive), sending a customized video message to increase reply rates and stand out from generic outreach.
- Customer onboarding and engagement: Automatically send welcome or onboarding videos via email or chat tools (like Gmail, Slack, or Intercom) when a user signs up, using HeyGen to deliver scalable, human-like experiences without manual work.
- Event-driven video campaigns: Use Zapier to monitor actions like purchases, webinar registrations, or form submissions and instantly trigger HeyGen videos tailored to the user's activity—perfect for nurturing, upselling, or support.
