HeyGen x Make
If your video automation needs branching logic, iterators, routers, and real conditional control, HeyGen on Make's visual canvas is where you build it.
HeyGen as a module inside your system
Other automation tools treat HeyGen as a destination. The last step in a simple chain. Make treats it as a component inside a living system. You can route data into HeyGen from any trigger, apply conditional logic to determine what video to make, run HeyGen across every row of a dataset using an Iterator, aggregate the results, and branch what happens next based on whether the video succeeded or failed.
That's the Make difference. Not just "when X happens, create a video." But "when X happens, check Y, if condition Z is met, iterate over records, create videos with different templates per segment, handle errors on branch A, and route completed links to branch B." A system, not a shortcut.
“Trigger on a new HubSpot contact → generate a welcome video in HeyGen → send via Gmail”
Open Make and create a new scenario
Log in at make.com and click Create a new scenario. On the canvas, click the + to add your first module and search for HeyGen.
Connect your HeyGen account
When prompted, click Add to create a new connection. Enter your HeyGen API key from your dashboard under Settings → API. The connection is saved and reusable.
Build your scenario around the HeyGen module
Add a trigger (Google Sheets, Typeform, HubSpot, webhook), configure your HeyGen action module with mapped data fields, then add downstream steps using Make's Router and filter modules.
Test, debug, and activate
Click Run once to execute and watch each module fire in real time. Use Make's live debugger to inspect inputs and outputs. When everything looks right, toggle Active.
What HeyGen can do inside a scenario
HeyGen appears as a set of native Make modules — triggers, actions, and searches — each configurable with Make's data mapping and logic controls.
Avatar video clone
Fires when a HeyGen video finishes rendering — success or failure — kicking off downstream routing and delivery steps.
Create avatar video
Generate a personalized video using a saved HeyGen template, injecting dynamic variables from your data source per iteration.
Create video from template
Create a hyper-realistic talking avatar video from a single photo with advanced AI-powered motion and expression.
Translate a video
Send any HeyGen video through translation into 175+ languages with lip-sync, usable as a post-generation step in any scenario branch.
Generate Avatar IV video
Generate a full avatar-narrated video from a script, avatar ID, and voice with any dynamic data mapped from earlier modules.
Upload asset
Push an image, video, or audio file to HeyGen storage from an earlier module, ready to use as input for downstream video generation.
List available avatars
Retrieve all avatars in your HeyGen account dynamically. Useful for scenarios that choose avatars conditionally.
Retrieve video by ID
Fetch the status, URL, and metadata for a specific video. Used in polling loops or post-generation handoff steps.
What builders use it for
Make's power users build video automation that scales, branches, and handles edge cases.
Bulk personalized videos
Use an Iterator to process every row in a Google Sheet, generate a unique HeyGen avatar video per record, and route finished links back to your CRM.
Segment-based video routing
Use a Router to branch outreach by segment — enterprise accounts get one template, SMB another — ensuring every segment gets a fitting video.
Automated localization
Generate a master video, then use Make's Iterator to pass it through HeyGen's Translate module for every target language.
Event-triggered video delivery
Trigger a custom HeyGen video whenever a purchase is made, a webinar is attended, or a form is submitted.
Pipelines with error handling
Build error routes for every HeyGen module. If a video fails, automatically log it, alert via Slack, and queue a retry.
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