Want to optimize your video content?
HeyGen’s Repurpose Video tool allows you to adapt your videos for various platforms and audiences. By repurposing video, you can expand its value and reach. Whether converting long-form videos into bite-sized clips or creating tailored versions for different social media platforms, this approach boosts engagement and visibility.
By leveraging the benefits of repurposing content, your strategy not only enhances the value of your material but also significantly optimizes engagement opportunities. With HeyGen, the process for repurposing videos is efficient and straightforward. Our platform lets you trim, re-edit, and modify your videos for different formats, ensuring your messaging remains fresh and appealing across all channels.
Best Practices for Repurposing Videos
Deliver the best impact from your repurposed content by following these essential tips:
Boosting Reach with Repurposed Videos
Repurposing video contributes to extending the lifespan of your content. This strategy unlocks new engagement opportunities, including increased reach and audience engagement. By adapting your content for varying platforms or purposes, you enhance its reach, boost audience retention, and make sure your messages resonate.
HeyGen simplifies the video repurposing process, making it efficient and high-quality. Our platform offers the necessary tools to adapt your videos across different channels, ensuring your audience stays engaged and your content achieves peak performance.
Trim, Resize & Repurpose Your Videos in 4 Easy Steps
Utilize AI-powered Instant Highlight to quickly identify and share the best parts of your content.
Navigate to HeyGen Labs and open the Instant Highlight tool. It enables you to pinpoint the most engaging and valuable moments in any video.
Simply upload your long-form video file or paste a public URL. Our video AI generator supports common formats and links. Start doing it for free.
Allow HeyGen to automatically trim and create multiple clips from your video—organized by moment, length, or adaptability for various platforms. Ideal for reels, shorts, teasers, or recap videos.
Download, resize, or directly distribute your clips across TikTok, YouTube Shorts, Instagram Reels, and others—with seamless transitions and formats.
It enables you to take existing long-form content—webinars, trainings, tutorials—and automatically trim, crop, and reformat it into shorter clips optimized for different platforms (e.g., 9:16 for Reels, 1:1 for Instagram).
It offers automatic scene detection, caption generation, resizing for social ratios, and suggested cuts fueled by AI to save editing time.
Yes. You can add your logo, select fonts/colors for subtitles, and tweak text placement before exporting.
There’s no fixed limit—trim and export as many segments as needed. Ideal for building a library of bite-sized content.
Yes. Clips are output in high resolution (up to 1080p or 4K), with aspect ratios tailored to each platform.
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