HeyGen Resources

Guides, eBooks, and reports

Get the in-depth knowledge you need to be successful with AI video.

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A woman presents in a video with on-screen menus showing language translation options, selecting French (Belgium). Text: "How leading businesses use AI video."A woman presents in a video with on-screen menus showing language translation options, selecting French (Belgium). Text: "How leading businesses use AI video."
Marketing . Learning & Development

Localize content for global markets: How leading businesses use AI video

Learn how leading businesses use AI video to streamline localization, translate content into 175+ languages, and scale global marketing and training faster with HeyGen.

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Promotional graphic titled "Why businesses are betting on AI video platforms." It shows a woman speaking, highlights "+ Create a 30-sec sales pitch video," and states "59.4% plan to increase AI video investment in 2026." HeyGen logo is at the bottom.Promotional graphic titled "Why businesses are betting on AI video platforms." It shows a woman speaking, highlights "+ Create a 30-sec sales pitch video," and states "59.4% plan to increase AI video investment in 2026." HeyGen logo is at the bottom.
Marketing . Learning & Development

From slow to scalable: Why businesses are betting on AI video platforms

Explore 5 key benefits of AI video platforms and see how businesses are creating, localizing, and scaling content faster. Discover real-world ROI examples and why leading brands are investing in AI video.

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A smiling woman holds a tablet, next to a "Translation" box listing Arabic, Mandarin, English. Text reads "How AI video transforms L&D."A smiling woman holds a tablet, next to a "Translation" box listing Arabic, Mandarin, English. Text reads "How AI video transforms L&D."
Learning & Development . Reports

How AI video transforms L&D: Key insights from the 2025 L&D report

The 2025 L&D report reveals how AI video empowers small, resource-constrained teams to create faster, more affordable, multilingual training that drives engagement and scales globally.

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A guide titled "Create training and enablement videos," featuring a smiling older woman in glasses and a thumbnail showing her presenting "Compliance Training."A guide titled "Create training and enablement videos," featuring a smiling older woman in glasses and a thumbnail showing her presenting "Compliance Training."
Learning & Development

Step-by-step guide to creating training and enablement videos

A step-by-step playbook showing how L&D teams can create engaging corporate training and enablement videos with AI to boost learner engagement, retention, and completion rates.

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Cover image for 'How to build the ultimate video tech stack for marketing in 2025', showing a smiling man with glasses and a colorful tech stack graphic.Cover image for 'How to build the ultimate video tech stack for marketing in 2025', showing a smiling man with glasses and a colorful tech stack graphic.
Marketing

How to build the ultimate video tech stack for marketing in 2025

In today’s marketing landscape, video is essential, but most teams lack the time, tools, or bandwidth to meet demand. This guide shows you how to build a scalable, AI-powered video tech stack that streamlines production, boosts quality, and drives real results.

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Future proof your 2025 marketing strategy with AI video

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Modern cover for Hey Gen's '2026 AI trends report' showing diverse smiling faces in layered, colorful frames.Modern cover for Hey Gen's '2026 AI trends report' showing diverse smiling faces in layered, colorful frames.
Reports . Learning & Development . Marketing

2026 AI trends report: Transform storytelling and communication

In 2026, AI will transform storytelling and communication into a smarter, more human-centered experience. This report explores 10 key trends shaping the next era of creativity, connection, and communication.

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Text: A step-by-step guide: Assess your video marketing maturity, with three people in stylized, colorful frames.Text: A step-by-step guide: Assess your video marketing maturity, with three people in stylized, colorful frames.
Marketing

Assess your video marketing maturity: A step-by-step guide

This guide helps you assess your video marketing maturity and outlines a clear crawl walk run framework to grow from basic content to scalable AI-powered video creation.

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HeyGen: "38 questions to ask vendors" for AI video generation platforms, featuring a smiling man and brand font examples.HeyGen: "38 questions to ask vendors" for AI video generation platforms, featuring a smiling man and brand font examples.
Marketing

The marketer’s blueprint for evaluating AI video generation platforms: 38 questions to ask vendors!

After working with thousands of leading companies – like Ogilvy, OpenAI, and HubSpot – we’ve gathered intel on what matters most during the buying process. Now, we’re sharing these insights to help you make a more informed decision. Here are 38 questions you can use to evaluate vendor credibility, tech functionality, personalization options, and more.

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Report cover: "How growing AI sentiment is building brand trust and sparking creativity" from the 2025 AI insights report, featuring a smiling woman.Report cover: "How growing AI sentiment is building brand trust and sparking creativity" from the 2025 AI insights report, featuring a smiling woman.
Reports

2025 AI sentiment report: How growing AI sentiment is building brand trust and sparking creativity

The 2025 AI Sentiment Report reveals how increasing comfort with AI-generated video is reshaping brand trust, creativity, and consumer engagement. Based on a survey of over 2,300 global consumers, the guide provides actionable insights for brands to use AI video effectively while prioritizing quality, transparency, and human-AI collaboration

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a script writing guide with a man holding a cameraa script writing guide with a man holding a camera
Marketing

How to write winning video scripts with AI: A playbook for marketers

Learn how to write high-converting video scripts with AI. This step-by-step guide covers script structure, storytelling tips, and tools to turn your ideas into engaging videos in minutes.

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Hey Gen ad: "Driven more revenue with BOFU videos. How to get started." A smiling woman waves, with "Learn more" and "See how it works" buttons.Hey Gen ad: "Driven more revenue with BOFU videos. How to get started." A smiling woman waves, with "Learn more" and "See how it works" buttons.
Marketing

Drive more revenue with bottom-of-the-funnel videos

The Drive More Revenue with Bottom-of-the-Funnel Videos guide is a practical playbook for marketers looking to convert prospects and retain customers using targeted video content. It outlines five essential BOFU video types and walks through a three-step process for planning, creating, and distributing them at scale using HeyGen’s AI video platform.

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