Create Marketing Videos Three Times Faster Than Traditional Production

AI video creation uses artificial intelligence to generate professional marketing videos without traditional production requirements. HeyGen combine AI avatars, voice synthesis, and automated editing to turn scripts into polished video content—no cameras, studios, or film crews needed. Marketing teams can produce product videos, social content, and ad creative in minutes rather than weeks.

Write your script or let HeyGen's AI script generator create one from your brief. Select an AI avatar as your on-screen presenter, choose a voice and visual style, and generate your video. The entire process takes minutes and requires no production expertise. For brand consistency, clone your spokesperson so their digital twin can represent your brand across all content.

Yes—HeyGen export in multiple aspect ratios from a single project. Create once, then export in 16:9 for YouTube, 9:16 for TikTok and Instagram Reels, and 1:1 for Instagram feed posts. No need to recreate content for each platform or manage multiple production workflows.

Create your marketing video in your primary language, then use HeyGen's translation feature to generate versions in any of 175+ supported languages. Translation includes voice cloning (so your brand voice sounds natural in each language) and lip-sync (so mouth movements match the translated audio). Launch global campaigns from a single source video.

Create your compliance training video once in your primary language. Then use HeyGen's translation feature to generate versions in any of 175+ supported languages. The translation includes voice cloning (so your presenter sounds natural in each language) and lip-sync (so mouth movements match the translated audio). Your Spanish version sounds like native Spanish, not dubbed English.

HeyGen are SOC 2 Type II certified and GDPR compliant. Your content is encrypted in transit and at rest. For enterprise compliance teams handling sensitive policy documentation, HeyGen offer dedicated workspaces with SSO integration and centralised user management. We do not train our AI models on your content.

Yes. HeyGen support dynamic personalisation with variable fields for names, companies, and bespoke details. Create one template, then generate thousands of personalised versions for account-based marketing, sales outreach, or customer engagement campaigns. Videoimagem produced 50,000+ personalised videos for AB InBev using this approach.

HeyGen support videos of various lengths to match your training design. Most compliance modules work well in the 3–10 minute range for microlearning approaches, but you can create longer content for more comprehensive topics. For extended training (20+ minutes), consider breaking content into chapters or modules for better learner engagement and tracking.

Traditional marketing video production requires talent coordination, studio bookings, filming days, and post-production editing—typically 2–4 weeks and $5,000–$20,000+ per finished video. HeyGen generates comparable quality in minutes at a fraction of the cost. When campaigns change or content needs updates, you regenerate rather than reshoot. Marketing teams report content creation that is three times faster and significantly lower production costs.

Yes. HeyGen for Business includes team workspaces where marketing managers, content creators, and designers can collaborate. Shared asset libraries keep approved brand elements accessible to everyone. Admin controls let you manage permissions, monitor usage, and ensure brand consistency across all team output.

HeyGen support virtually any marketing video format: product launches, explainers, social media content, advertising creative, customer testimonials, how-to tutorials, company announcements, event promotions, email video content, and more. If you can script it, HeyGen can produce it — in any language, for any channel.

HeyGen are SOC 2 Type II certified and GDPR compliant. Your content is encrypted in transit and at rest. For enterprise marketing teams handling sensitive campaign materials or unreleased product information, HeyGen offer dedicated workspaces with SSO integration and centralised access management. We do not train our AI models on your content.