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Practical Lab Guides

Whether you are just getting started or looking to enhance your video strategy, these guides are designed to help you make the most of HeyGen. From mastering the Video Agent to creating engaging product explainer videos and sharing your brand's story, each guide provides practical, step-by-step instructions to help you confidently create professional, AI-powered videos. Explore the resources below and start creating.

HeyGen guide cover: 'How to use HeyGen to market and tell your brand story,' showing a smiling woman in a software interface with brand font and background color controls.

How to make the most of HeyGen's Video Agent

Unlock the full potential of HeyGen's Video Agent with this step-by-step guide. Learn how to set up, customise and optimise your AI-powered video agent to create engaging, professional-quality videos with ease.

How to use HeyGen to create product explainer videos

Discover how to bring your products to life with HeyGen. This guide takes you through the process of creating clear, engaging explainer videos that highlight your product's features and benefits—ideal for landing pages, sales presentations and more.

How to use HeyGen to promote your brand and tell its story

Learn how to harness HeyGen's AI video tools to create authentic, visually striking brand stories. From scripting to the final output, this guide covers everything you need to engage your audience and make your brand memorable.