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Create Engaging How-to Explainer Videos

Nick Warner
Written byNick Warner
Last UpdatedOctober 31, 2025
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Create AI videos with 230+ avatars in 140+ languages.
Summary

Discover how to create engaging how-to explainer videos with great tools. Learn tips to utilize AI explainer video makers for effective tutorial videos.

Learn to Make Engaging How-to Explainer Videos

Want to make engaging and informative how-to explainer videos? Using explainer video software like AI explainer video makers is a smart way to create tutorial videos. These tools save you time and money while helping you produce high-quality demo videos even if you lack editing experience. AI tools can effortlessly help you generate engaging product demonstration videos.

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How-to explainer videos go beyond merely showcasing products or services. They solve problems and answer questions for viewers. By creating a narrative, you establish a connection with your audience and build emotional engagement. This narrative approach highlights the importance of storytelling in education.

Key Ingredients of Great Explainer Videos

For a step-by-step guide on creating AI explainer videos, follow these effective strategies. High-quality tutorial videos engage audiences and ensure they return for more.

Visual content boosts retention. Visual storytelling in your explainer videos helps people remember better than text alone. Visual storytelling enhances memory retention. By adding visual elements, you can improve understanding and information retention.

Explainer video software offers features that make creating videos easier and more creative. Built-in templates let creators focus on content over design. Discover the benefits of creating personalized video content at scale to reach broader audiences.

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Tips for Crafting How-to Explainer Videos:

  • Make it brief.
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  • Keep videos concise. Nobody wants to sit through 20 minutes if the same can be learned in 2 minutes.
  • Open with a strong hook.
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  • Grab attention in the first few seconds with something surprising or funny.
  • Weave a story.
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  • People love stories. If you can tell a story, your brand becomes relatable and memorable.
  • Use appealing visuals.
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  • Keep viewers engaged with visuals like images, on-screen text, and Kinetic Typography.
  • Incorporate an AI presenter.
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  • Add an AI presenter for professionalism and engagement. Choose a voice matching your brand's tone.
  • Conclude with a call to action.
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Your video's opening must appeal to senses and stir curiosity. Whether through facts, humor, or emotion, convince your viewers to stick around.

Leading Tools for Making How-to Videos

Many online tools help you create amazing explainer videos. Here are our top picks:

#1 HeyGen - AI Explainer Video Maker

For the best online tools to create explainer videos, HeyGen is unmatched. This software simplifies creating and editing explainer videos. You can use various templates and options tailored to your needs, showcasing the power of AI video avatars for video content creation.

Features of This Explainer Video Software

  1. HeyGen offers an all-in-one platform for easy video creation and editing.
  2. Use a digital presenter for clear and concise ideas. Engages audience and ensures message understanding.
  3. Add narration with HeyGen text-to-speech, enhancing audience engagement.
  4. Convert presentations and documents to engaging videos with HeyGen PowerPoint and PDF-to-video features.
  5. Utilize HeyGen whiteboard canvas for creating informative videos.
  6. HeyGen's user-friendly interface aids users without design experience to make tutorial videos effectively.
    Try HeyGen Now

You Might Also Like: 10 Rules of Designing Professional Presentation

#2 Camtasia - Screen Recording Tool for How-to Videos

Camtasia, a screen recording tool, creates top-notch how-to video tutorials, product demonstrations, and more. Capture anything on your screen, from the whole desktop to a specific window.

Features of This Video Presentation Software

  1. Use Camtasia's editing tools for titles, annotations, callouts, and more.
  2. Use Camtasia quizzes and features for viewer interaction and engagement.
  3. Export videos to popular formats or upload to YouTube or Vimeo.

#3 Remove.Bg - Image Background Remover Tool

Remove.bg excels at background removal with just a few clicks. It supports batch processing, allowing removal from multiple photos at once, and offers a variety of features for optimal results.

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Key Features of This Background Remover Tool

  1. Beginner-friendly interface.
  2. Batch processing for multiple photos, saving time.
  3. Supports various file formats, suitable for almost any photo type.
  4. High-quality results comparable to professional Photoshop tools.
    Create How-to Videos Now

Industry Trends and Expert Insights

Explainer videos are swiftly evolving with AI and machine learning advancements making them more interactive. AI is revolutionizing video marketing. Using AI presenters and graphics sets your tutorial videos apart.

Businesses find new ways to deliver content through videos for storytelling, training, and PR. Keeping up with these trends helps in selecting suitable explainer video software and tutorial techniques. Explore different types of videos to enhance eLearning engagement.

Final Thoughts

Creating explainer videos isn't as tough as you might think. heygen.com has got you covered. With this AI explainer video maker, you can produce excellent videos without being a pro. With a bit of creativity and basic skills, anyone can make successful explainer videos using HeyGen. Apply the given tips to make an engaging how-to video on HeyGen - the premier AI explainer web app that will captivate and educate your viewers.

You might also like: Top 10 tools for online educators

Join HeyGen today to start crafting videos for free!

About

Nick Warner is Head of Creator Growth at HeyGen, where he helps creators and brands scale their content with AI video tools. He writes about AI, video technology, and how creators can use these tools to tell better stories and reach wider audiences.


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