158,734,728Videos generated
134,858,569Avatars generated
22,452,372Videos translated
Trusted by millions worldwide to bring their stories to life.
The HeyGen Instagram video maker turns a script into a finished Reel, Story, or feed video. No cameras, no timeline editing. Choose a vertical format, paste your text, and post.
Key featuresInstagram video maker features
Reels and Stories from a script
Type or paste a script and the text-to-video engine builds a finished Instagram video with scenes, a presenter, and motion. No footage, no timeline. Change a line of text and regenerate instead of re-shooting or re-editing the whole clip.
Vertical 9:16 sized for the feed
Every video exports in vertical 9:16 at 1080x1920, the format Instagram fills edge to edge without black bars. Reels and Stories keep their sharpness after upload, so your video doesn’t turn blurry or get letterboxed the way resized landscape clips do.
Captions that keep the UI area clear
Transcription automatically burns captions in and places them in the central safe zone, above the bottom caption bar and away from the like and share buttons. Nothing important gets hidden behind Instagram's interface on Reels, Stories, or in the feed.
AI voiceover in 175+ languages
Add a natural AI voiceover, or use voice cloning to keep your own voice across every post. Choose from 300+ voices, match the tone to your brand, and skip re-recording each time you tweak the script or swap a line.
One project, every Instagram size
Build once, then resize the same video into Reels, Stories, square feed, and 4:5 mobile feed without rebuilding each one. The presenter, captions, and branding stay aligned to each frame, so one script becomes every format you need. Agents use the same flow to post a property listing video to Reels that same afternoon.
Use cases
Posting a Reel every day is hard when every clip needs filming and editing. Describe the idea and the reel generator produces a finished vertical video, so you keep a daily rhythm without a crew.
Announcing a product used to mean organising a shoot and an editor. Write what the product does and generate a demo reel with a presenter, captions, and B-roll, ready to post that same afternoon.
Testing creative usually gets held up by production time. Spin up an Instagram video ad from a script, then generate variations with different hooks and presenters to see what converts, all without a studio.
Teaching a concept on camera means endless retakes. Paste your steps and generate a clear talking-head Reel with on-screen captions, so followers can follow along even with the sound off.
Have photos but no footage? The image to video tool animates stills into moving Reels with pans, zooms and transitions, turning a product gallery or event photos into a vertical video.
One webinar or podcast can fuel a month of posts. Generate short vertical cuts from a single long recording, translate them, and publish Reels and Stories across markets from the same source.
How it worksHow to make Instagram videos
Go from script to published Instagram video in four steps, with no filming, timeline editing, or extra software.
Drop in a script, a topic, or a URL and the engine drafts the scenes and narration for you.
Choose Reels, Stories, or feed and the video is sized to 9:16 or 4:5 automatically.
Select a voice, generate captions inside the safe zone, and adjust the presenter or brand colours.
Render in HD or 4K as MP4, then download or publish straight to your account.
An Instagram video maker turns text into finished Reels, Stories, and feed videos without filming. You paste in a script, pick a vertical format, and the tool generates scenes, a presenter, captions, and a voiceover you can post straight away.
No. Every video renders in vertical 9:16 at 1080x1920, the size Instagram uses for full screen, so it won’t letterbox or pillarbox. Exporting once as a clean MP4 avoids the recompression that makes resized landscape clips look blurry.
Paste your script into the editor, choose the Reels format, and the engine builds a vertical video with a presenter and captions. Adjust the voice, tweak any scene, then export as MP4 and post. Editing a line and regenerating replaces re-shooting.
Timeline and template editors need footage you’ve already filmed and edited by hand. HeyGen generates the video from a script, so you skip the shoot and produce presenter-led Reels, ads and Stories every day without a camera.
Yes. Marketing agency Videoimagem reported up to 3x higher engagement after producing 50,000+ personalised videos with HeyGen. Generating variations from one script lets you test hooks and formats to see what works best.
Yes. You can start for free with no credit card, and paid creator plans start from around $24 to $29 per month for more videos, HD and 4K export, and voice cloning. Higher tiers add team features.
Use vertical 9:16 at 1080x1920 pixels for Reels and Stories, and 4:5 for mobile feed posts. HeyGen exports these sizes automatically, so your video fills the screen without black bars or awkward cropping across placements.
The subtitle generator places captions inside the central safe zone, above the bottom caption bar and clear of the buttons on the right. That keeps text readable on Reels and in the 4:5 feed crop, where the edges get trimmed.
Add background tracks and sound effects from the library, or upload your own audio, then sync it to the cuts. Pair music with an AI voiceover so narration and soundtrack sit at the right levels before you export.
Skip filming by using a presenter built with Avatar V, HeyGen's most realistic avatar model. It delivers your script as a talking head on Reels and Stories, so you can post face-forward content without recording yourself.
Yes. Build the video once, then resize it into Reels, Stories, square, and 4:5 feed without starting again. The presenter, captions, and branding stay aligned to each frame, so one script covers every Instagram placement.
Yes. The AI video translator recreates your video in 175+ languages with lip-synced dubbing, not just subtitles. Post a Reel in English, then publish localised versions for each market from the same project.
Instagram re-encodes files that don't match its baseline, which is what causes blur. HeyGen exports MP4 (H.264) at 1080x1920 and 30fps from a single clean render, matching Instagram's recommended settings so Reels stay crisp instead of getting recompressed.
Reels can run for up to 3 minutes, while feed videos support longer durations. HeyGen generates continuous video well past those limits, so you can trim a longer recording into several Reels or keep a demo within the Reel window.
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