How to build the ultimate video marketing tech stack

Nick WarnerNick Warner
Nick Warner
|Last updated June 4, 2025
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a guide to the ultimate video marketing tech stack
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The Summary
Video marketing is no longer just an advantage—it’s a necessity. With 93% of businesses recognizing video as critical to their strategy, the challenge isn’t whether to invest in video but how to do it efficiently and at scale.
The Long Version

Video marketing is no longer just an advantage—it’s a necessity. With 93% of businesses recognizing video as critical to their strategy, the challenge isn’t whether to invest in video but how to do it efficiently and at scale. Despite growing demand, most marketing teams struggle to keep up, with 65% unable to produce more than one video per month.

Traditional video production methods are time-consuming and resource-intensive, making it difficult for marketing teams to meet demand. However, AI-driven solutions are changing the game, allowing brands to produce high-quality videos faster, at a fraction of the cost.

The key to success? A cutting-edge AI-powered video tech stack that streamlines every stage of video creation—from ideation to production to distribution. By leveraging AI tools, marketing teams can automate repetitive tasks, maintain brand consistency, and scale content production like never before.

Why AI is the future of video marketing

Consumers expect high-quality, engaging video content. Yet, traditional production methods come with challenges: limited bandwidth, high costs, and the need for technical expertise. AI-powered video tools like HeyGen eliminate these obstacles, enabling teams to create professional videos in minutes rather than days or weeks. Over 90% of global consumers don’t have a problem with brands incorporating AI-generated videos into their marketing efforts and 62.8% believe it enhances a brand’s creativity and authenticity—a clear signal that the industry is ready to embrace innovative solutions to overcome traditional barriers.

By integrating AI video creation platforms with automation and distribution tools, brands can unlock:

What you’ll learn in this guide

If you’re ready to scale video production without sacrificing quality, this guide is your roadmap to learn:

Incorporating AI-driven video creation into your marketing strategy isn’t just about efficiency—it’s about staying competitive. Brands using AI video tools are seeing increased engagement, higher conversions, and a more agile content workflow.

Download the guide now to explore the best tools, strategies, and real-world case studies to elevate your video marketing in 2025.

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