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Avatars

How to generate looks

Want to make your videos more dynamic by switching up your avatar’s pose, outfit, or environment, even if you don’t have photos in every setting you’d like? With Looks in HeyGen, you can start with just a few photos and use AI prompts to generate the perfect variation. It’s an easy way to adapt your avatars to match the tone, context, or style of each project you create.

Looks are essentially variations of your avatars. A single Photo Avatar can have hundreds of them, each showing a different outfit, background, or stance. This gives you the freedom to scale your content without needing new photo shoots every time.

To create your first Look, start with a Photo Avatar. Upload at least ten high-quality images of yourself, covering close-ups and full-body shots, different angles, natural expressions, and a variety of outfits. The more variety and clarity you provide, the more realistic your generated Looks will be. Avoid low-resolution images, heavy filters, or group shots that don’t reflect your current appearance. Once the model is trained, you can guide the output with simple text prompts. Type in something like “avatar in a formal suit on stage” or “avatar in a hoodie at a coffee shop,” and HeyGen will generate new Looks that adapt seamlessly to your avatar.

If your avatar doesn’t look quite right, you’re not stuck with the first version. You can retrain the model with additional photos to improve accuracy, making your digital double sharper and more consistent over time. For those who want even faster results, HeyGen also offers Look Packs, pre-curated sets of themed prompts for common contexts like office, fitness, or medical environments. Instead of experimenting with prompts from scratch, Look Packs let you generate an entire set of high-quality variations with a single click.

Once created, your Looks are always available in your project library. When you build a new video, simply select your avatar and choose the Look that fits best. Switching between formal and casual, indoor and outdoor, or serious and playful is as simple as clicking a different variation.

With Looks, every avatar becomes more versatile, adaptable, and engaging. Instead of relying on a single static appearance, you’ll have a library of possibilities ready to fit any story you want to tell.