1,000+ reviews
Scale yourself without slowing down
HeyGen helps startup founders achieve more with less, creating high-volume, high-quality and scalable video content without draining limited budgets or taking up valuable time. Focus your resources on product development and growth instead.
The resourceful advantage
Traditional video production is costly and time-consuming. HeyGen removes these barriers.
Show up everywhere
Scale your face and voice with a digital twin and voice clone. Be there for customers, investors and your team on every channel from day one.
Move at start-up speed
Create founder video announcements, explainers, social clips and training videos in minutes using a script or prompt. No studio or crew required.
Always on-brand
Lock in fonts, colours, logos and lower thirds with Brand Kit so every video looks consistent from day one.
Your founder-led video strategy, powered by HeyGen
Every update deserves a video. Now it takes minutes, not months.
There’s a reason we’re the fastest-growing product on G2
Less production, more communication and faster growth. These are real results from our customers.
1,000+ reviews
Key capabilities founders value
Digital twin
Create a lifelike version of yourself that appears in your videos with natural movement and expression. Ideal for announcements, introductions and startup explainer videos.
Voice cloning
Match your real voice with high fidelity. Edit a sentence or update a paragraph without re-recording to maintain consistent tone and energy across all videos.
Simple updates
Edit the script, swap a screen and hit generate. No new shoots, no waiting. Documents, tours and training stay up to date, so you always have the best product demo videos.
Templates and aspect ratios
Start with proven layouts for launch notes, investor update videos, feature explainers and social clips. Export in vertical, square or landscape format with one click.
Automatic captions and subtitles
Improve understanding and accessibility across channels, meetings and regions.
Brand kit
Upload your logo, colours, fonts, lower thirds and intro/outro slates. Keep your entire video library consistent.
From idea to video in an instant
Turn your founder voice into engaging, on-brand videos without a studio or reshoots.
Record once
Create your digital twin and voice clone with a simple guided process. Capture your presence once, then be everywhere when it matters.
Script it (or use a prompt)
Write a prompt, paste your draft or use the script assistant to refine your message. Keep it concise, natural and ready to engage viewers.
Brand and generate
Apply your Brand Kit, add screens or assets, choose the aspect ratio and click generate. Get studio-quality results in minutes.
Publish and update
Download, embed or publish to your channels in 4K quality. Edit a line later, regenerate it and keep every video up to date as your product evolves.
Resources
20 must-attend events for startups
Explore 20 must-attend San Francisco startup events in 2025 and learn how founders can use HeyGen AI video to pitch, network and scale their follow-ups.
Startup funding programs and grants
The 2025 San Francisco start-up funding guide covers active grants, accelerators and venture capital programs, including funding amounts, deadlines and eligibility criteria across sectors.
35 VCs, accelerators and incubators
This 2025 guide lists 35 leading VC firms, accelerators and incubators in San Francisco to help founders find the right investors and programs to scale their businesses.
Create my founder video
Frequently asked questions
What is HeyGen for founders?
HeyGen for Founders helps startup leaders create studio-quality videos featuring founders, products and teams in minutes with AI-powered video generation.
How can founders use HeyGen to create effective product demo and explainer videos?
Founders can turn feature overviews, investor update videos or user guides into engaging demo and explainer videos using a script or simple prompt.
What types of startup videos work best with HeyGen?
HeyGen is ideal for founder videos, product explainer videos, investor update videos and product launch videos that help startups stay visible and consistent.
Is HeyGen suitable for early-stage start-ups with limited budgets?
Yes. HeyGen replaces costly production teams with scalable AI video tools, helping start-ups communicate effectively while saving time and money.
How does HeyGen protect a founder's likeness and data?
HeyGen meets SOC 2 Type II, GDPR and CCPA standards to ensure every digital twin and video remains private, secure and compliant.
How can start-ups use HeyGen to create investor update videos?
Start-ups can turn regular investor reports into engaging video updates in minutes. With HeyGen, founders can record once and automatically generate polished, investor-ready videos that clearly communicate milestones, metrics and goals.
What sets HeyGen apart from other startup video makers?
HeyGen uses AI to create realistic digital twins and branded templates, so founders can produce startup explainer videos, product demos and CEO video messages that reflect their brand identity without relying on a production crew.
Can HeyGen help with product launch videos and demonstrations?
Yes. Founders can use HeyGen to create product launch videos or product demo examples instantly by uploading assets, adding a script and generating AI-powered videos that stay perfectly on-brand across every channel.