Type what you want to say, choose a presenter, and get a polished, personalized video message in minutes. No camera, retakes, or editing required. Send one to a prospect or thousands to your customer list.
Key featuresFeatures of HeyGen personalized video messages
A digital twin that speaks for you
Record one 15-second clip, and Avatar V builds a digital twin that preserves your face, voice, and expressions in every video, with a consistent identity that never drifts. Type any script, and your twin delivers a personalized video message on camera, so you never have to film again.
Swap names and details for each viewer
Add personalized elements like first name, company, or renewal date to your script, then customize a unique version for every row in your spreadsheet. One template becomes hundreds of personalized video messages, each addressed to the exact person watching it.
Your cloned voice in 175+ languages
AI voice cloning captures your tone from a short sample, then delivers your script in more than 175 languages with synchronized lip movement. A prospect in Tokyo and a client in Madrid each hear the same personalized video message in their own language.
Templates for any occasion or pitch
Start with a template designed for birthday greetings, sales follow-ups, onboarding welcomes, or event invitations. Customize the tone from warm and personal to polished and professional, and the video message will suit the occasion without you having to rewrite a single line from scratch. HeyGen also works as a real estate listing video maker, with templates designed for new-listing outreach.
One face, thousands of videos sent
Keep one on-brand presenter and use AI face swap to place the right face on each version at scale. Connect a spreadsheet or CRM, and the platform renders scalable personalized videos in one batch with no manual editing, ready to send by email or through your outreach tool.
Use cases
Cold emails tend to blend together and get ignored. Send a personalized video message that greets each prospect by name and mentions their company, turning an overlooked email into a booked meeting for your business.
Typing another follow-up can feel impersonal. Record an AI talking head that speaks directly to an individual buyer, add it to an email or LinkedIn message, and give a stalled conversation the personal nudge it needs to move forward.
A generic welcome email rarely gets opened. Greet each new customer with a personalized video message from their account manager that includes their name, and build a connection through a familiar face rather than a form.
Producing video content for every segment is time-consuming and costly. Use a video spokesperson to announce an offer, then generate a tailored, personalized video message for each audience group in a single run, keeping your brand voice consistent and engaging every list as part of one campaign strategy.
A quick birthday text can feel a bit impersonal. Create a personalized video message that says the person's name aloud, add music and a warm background, and send a one-of-a-kind greeting they'll want to keep.
Reaching customers abroad usually means re-recording content or hiring voice talent. With the AI video translator, every recipient receives the same personalized video message in their own language, with lip-sync, all from a single script.
How it worksHow personalized video messages work
Go from a blank script to a finished personalized video message in four steps, with no camera or video creation experience required.
Choose a stock avatar or your own digital twin created from a short recording of yourself.
Type your message and add variables such as name or company to ensure each version feels personalized.
Choose a voice or clone your own, then select one or more languages for the finished video.
Render every personalized video message at once, then export or send them directly to your list.
A personalized video message is a short video tailored to one viewer, using their name, company, or occasion. You write a script, choose a presenter, and the platform generates a version for each person using your data.
Start with text to video: type your script, choose an avatar, and generate a polished message with lip-synced delivery. No camera, lighting, or multiple takes required. Creating personalized videos this way takes just minutes, and you can edit the script and regenerate the video in seconds.
Connect a spreadsheet or CRM, map columns such as name and company to variables in your script, and render every version in a single batch. This level of personalization scales to thousands of videos, ready to send by email or through your outreach tool.
Yes, when the details are specific. A personalized greeting, a reference to the viewer's company, and a realistic presenter create a genuine personal connection. The current avatar model features a lifelike face and voice, so the message feels as though it was recorded specifically for that person.
HeyGen is not a celebrity marketplace, so you cannot request personalized videos from your favourite star here as you would on platforms like Cameo, the service that made celebrity videos a mainstream trend. Instead, you create your own video message with a chosen presenter or your digital twin, which is faster and suitable for any business or personal use.
Almost any moment worth marking. People use them to celebrate a birthday, send the kids a holiday message from Santa, cheer on a teammate with a pep talk, or share meaningful news with friends and family. The joy comes from hearing a real voice say your name.
They can increase it significantly. The agency Videoimagem produced more than 50,000 personalized videos for AB InBev and reported up to a threefold increase in engagement, demonstrating the potential of personalized video to improve brand loyalty, retention, and conversion. See the Videoimagem customer story for the results.
Yes, and it is one of the most effective uses for a nonprofit. As part of a donor strategy, a nonprofit can thank each donor by name, report on the impact of their gift, and keep supporters engaged throughout the year. That personalized touch turns a routine update into a memorable interaction and can improve donor loyalty and retention.
Yes. HeyGen can integrate with tools such as Google Sheets, Zapier, and HubSpot, allowing a new row or contact to trigger a video automatically. This automation eliminates tedious exports, keeps your communications moving, and turns CRM insights into a finished video without any extra steps. The integration makes efficient, personalized outreach possible at scale.
Record yourself once to create a digital twin, then have it deliver all your future messages from text. If you prefer not to appear at all, choose a stock avatar and keep your face out of the video entirely.
Most tools require you to record every base video yourself. HeyGen creates one digital twin from a 15-second clip, then generates unlimited personalized messages in more than 175 languages using your cloned voice, so scaling never means filming again.
Yes. HeyGen is SOC 2 Type II certified, encrypts data in transit and at rest, and does not use your content to train AI models. Your contact lists and customer details remain private within your account.
Keep it between 30 and 60 seconds in most cases, and under two minutes for a more in-depth story. Short videos are more likely to be watched to the end, so start with their name and the one point that matters most to them.
Yes. Change the script in the AI video editor, update a name or offer, and regenerate it in seconds. Because the video is created from text, an outdated detail can be quickly edited instead of requiring a full reshoot.
HeyGen offers a Free plan, so you can create an account at no cost and make your first messages on any budget. Paid plans start at $24 per month and include more videos, languages, and export options. High-volume, API-based sending is also available to business teams through custom Enterprise plans.
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