164,212,713Videos generated
141,103,735Avatars generated
23,613,815Videos translated
Trusted by millions worldwide to bring their stories to life.
Turn text into video in minutes: paste a script, add product photos, or include a product link. No filming or editing skills, crews, or cameras needed. Built for demos, ads, launches, and listings across every channel.
Key featuresFeatures of the AI Product Video Generator
Product demos that sell the benefit
Show the product in action, not on a spec sheet. Create walkthroughs with the product demo video generator, combine screen captures or photos with a lifelike presenter, and update the demo by editing the script whenever the product changes. No reshoots or scheduling required.
Turn Scripts into Finished Videos
Paste a product description or rough script into the AI text-to-video generator and receive a complete, high-quality video: scenes are split automatically, narration is timed to each shot, and captions are ready to fine-tune in the built-in video editor. Writers can create product videos using AI without touching a camera.
Turn product photos into moving shots
Your product photos already exist, so put them to work. Upload stills to the image-to-video workflow, use each one as a reference image, and generate rotating showcases, lifestyle motion, and animated close-ups. Static product shots become short video clips that shoppers pause to watch.
Product voiceovers in 175+ languages
Record the pitch once and sell in more than 175 languages with lip-synced dubbing and cloned voices, translated with one click. Competing tools offer only about 50 voice-over languages, leaving most global marketplaces unsupported. One product video becomes a localized asset for every region you serve.
Cinematic Product B-Roll, No Studio
Generate physics-accurate product B-roll with director-level camera movements using Seedance 2.0, the cinematic video model integrated throughout HeyGen. Bring your product story to life with sweeping reveals, macro detail shots, and styled lifestyle scenes that once required a rented studio, lighting rigs, and a production crew.
Use cases
Static images don't do justice to products that move, pour, or fold. Paste your listing into the URL-to-video generator and get a narrated showcase clip sized for Amazon, Etsy, or your storefront.
Launch videos used to take up weeks of a marketing calendar. Write the announcement script once, generate teaser and hero cuts in a single afternoon, and deliver every launch asset before the embargo lifts.
Paid social burns through creative quickly. Generate a dozen variations of each AI video ad by swapping hooks, presenters, and aspect ratios, then repurpose the top performers as short clips for social feeds.
SaaS features change faster than demo footage. Pair screen recordings with an on-camera presenter who walks viewers through each workflow, then regenerate the explainer video from an updated script after every release.
Creator briefs, shipping samples, and usage rights can bring UGC pipelines to a crawl. Cast an AI avatar using the AI spokesperson tool to deliver testimonial-style product pitches that you fully control and can test every day.
Selling into new markets usually means re-filming or settling for subtitles. Translate one product video into 175+ languages with matched lip movement, so the same video content converts in every region where you sell.
How it worksHow the AI product video generator works
Go from text to video in four clear steps within a single video creation platform, from product details to a share-ready cut.
Upload a product photo, paste a script, or add a link to your product page to begin.
Review the AI-generated script and scenes. Strengthen the hook or paste in your own copy.
Choose a presenter or go presenter-free, then customize the voice, language, and brand colours.
HeyGen renders your video in minutes. Download the MP4 file in any aspect ratio and publish it anywhere.
An AI product video generator is a tool that turns text, photos, or a product URL into a finished video with scenes, narration, and captions. Describe your product to the video generator. AI writes the script, creates the visuals, and renders a share-ready MP4 file in minutes—no video editing tools required.
Not when the presenter maintains a consistent identity across every shot. HeyGen's Avatar V model keeps each AI avatar's face, voice, and expression consistent across scenes. Rated the most realistic on G2, it makes your product pitch feel like filmed content rather than a template.
Start with any image or video you already have. This AI tool animates a still product shot into a short video, then adds narration, captions, and music. You can combine animated shots with presenter scenes in the same video.
Most AI video generator platforms stop at around 50 voiceover languages and template scenes, while cinematic AI models like Veo produce footage without a consistent on-camera pitch. For product video creation, HeyGen combines lip-synced translation in more than 175 languages, the most realistic presenters on G2, and Seedance 2.0 B-roll in a single workflow.
Yes, and the results are measurable. Videoimagem generated more than 50,000 personalized product videos for AB InBev and reported up to three times more engagement. Read the details in the Videoimagem customer story.
Yes. Get started for free with the product video maker. AI credits on the Free plan let you generate a video, test presenters and voices, and use AI to create product videos before paying anything. Creator plans start at $24 per month and include more minutes, faster rendering, and advanced brand controls.
Yes. Videos you create with HeyGen are cleared for commercial use, including ads, listings, and client work. The AI-generated images and videos you export can be used in your commercial projects, while consent-based avatars help minimize brand risk.
Match video length to the placement: marketplace listings and paid social content perform best at 15 to 60 seconds, while demos can hold attention for up to two minutes. Generate the full demo first, then create shorter versions from the same script for social feeds.
Yes. Paste the link, and AI will generate a storyboard using the product details, images, and copy on the page, with matching narration. It’s the fastest way to turn an existing listing into a finished video, and it scales to full catalogues through the API.
ChatGPT writes scripts but does not handle AI video generation. Draft your product script in ChatGPT, then paste it into HeyGen as a text prompt to generate the presenter, visuals, voice-over, and captions. From there, explore more AI video tools in HeyGen, from translation to voice cloning.
Yes. If your product story already exists in a PowerPoint presentation, you can convert the slides and speaker notes into narrated scenes. You can then turn your PPT into a video and customize the script, presenter, captions, and branding for your product video.
Yes. You can convert a PDF into video when your product information is stored in a brochure, catalogue, or other document. HeyGen turns the source material into scripted, narrated scenes that you can customize for your product.
Yes. Use the same product information, images, or script to create AI video ads with different hooks, presenters, and formats. This helps you produce campaign-ready variations while keeping the product and brand message consistent.
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