How the world’s leading brands create with HeyGen

See why over 100,000 of the world’s leading brands are using HeyGen to create videos in minutes, reducing production time, cutting costs, and scaling output without sacrificing quality.

The world's leading companies trust HeyGen
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All stories

Discover customer stories from every industry


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Free your story

Join the brands creating 10x more video content while reducing production time and cost with HeyGen.

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Have questions? We have answers.

What can businesses learn from AI case studies using HeyGen’s technology?

HeyGen’s AI case studies show how companies cut production time, scale content globally, and boost creativity. Teams finish videos in hours, agencies deliver in multiple languages, and brands bring campaigns to life with avatars, reducing cost while enabling scalable, high-quality storytelling across markets.

How have AI marketing case studies demonstrated better engagement and ROI with HeyGen?

HeyGen’s AI case studies show how personalized, scalable video drives stronger engagement and ROI. Brands doubled conversion and retention with onboarding videos, tripled engagement through tailored campaigns, and expanded global reach with multilingual content, proving HeyGen empowers marketers to scale personalization, cut costs, and maximize impact.

What results are shown in AI in education case studies using HeyGen for training and learning?

HeyGen’s AI education case studies show how institutions and companies boost learning outcomes. Avatars power role-play for skill practice, enterprises modernize compliance training, healthcare teams speed medical content creation, and educators deliver multilingual lessons, making training more engaging, scalable, and effective across schools, businesses, and professional development.

How are AI in healthcare case studies using HeyGen to improve communication and reduce costs?

HeyGen’s AI healthcare case studies show how providers improve communication, cut costs, and expand access. Doctors share medical knowledge through explainer videos, teams cut training production time by 50%, and providers scale multilingual certification content, delivering accurate, cost-effective education for patients, professionals, and global audiences.

How did Würth Group use HeyGen’s AI video generation to achieve success?

Würth shifted from written to video-first communication by using HeyGen to generate multilingual, avatar-based videos. They slashed translation costs by 80%, cut production time in half, and enabled employees to master the platform in just 45 minutes, making global, engaging training and messaging more efficient and cost-effective.

What can businesses learn from Komatsu in AI customer stories using AI avatars?

Komatsu’s AI case study shows how businesses can use AI avatars to transform training and communication. By creating multilingual, consistent, and engaging videos, Komatsu improved completion rates to nearly 90%, boosted knowledge retention, and cut production costs. Their success highlights how AI customer stories demonstrate scalable, brand-consistent learning solutions that can extend beyond training into marketing and global communication.

How did trivago improve marketing results with HeyGen’s AI case studies?

Trivago’s experience with HeyGen demonstrates that AI marketing case studies can dramatically streamline video localization. By leveraging HeyGen’s AI translators and avatars, trivago halved post-production time (saving 3–4 months), localized TV ads across 30 markets rapidly, and maintained a consistent brand identity to deliver scalable, efficient, and high-quality marketing results.

How did Ogilvy leverage AI avatars in AI marketing case studies?

Ogilvy partnered with HeyGen to create emotionally resonant, avatar-driven marketing videos, like a Gen Z–focused campaign featuring a singer’s persona. Using HeyGen’s avatars, they produced highly personalized, localized content at scale, enhancing audience connection, preserving emotional tone, and amplifying engagement across markets.

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