Create Engaging Skippable Ad Video with AI

Boost ad performance and reduce costs. Generate high-quality skippable ads quickly with AI avatars.

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Try one of these prompts.

Agent is the first creative engine built to transform a single prompt into a complete video.

Example Prompt 1
Produce a 90-second technical demonstration video showcasing how to correctly implement `skip tracking URLs` within a `skippable ad video` environment. This video should cater to ad tech developers and QA engineers, employing dynamic screen-share style animations and an engaging `AI avatar` to guide viewers through the setup, supplemented by informative `subtitles/captions`.
Example Prompt 2
Create a detailed 2-minute instructional video that breaks down the components of an optimal `BidRequest` for `skippable ads`, focusing on how specific parameters influence bid flattening and impression delivery. Aim this content at ad exchange engineers and data scientists, using high-tech data visualization aesthetics from the `media library/stock support` and leveraging `templates & scenes` to structure the intricate flow of information.
Example Prompt 3
Design a 1-minute 30-second problem/solution video addressing common challenges and best practices for developing and serving `VPAID ad` creatives, including how to handle `custom tracking event` implementation. The target audience is creative developers and ad server technicians, requiring engaging visual metaphors and a helpful, explanatory tone delivered by an `AI avatar`, optimized for various placements through `aspect-ratio resizing & exports`.
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Copy the prompt
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Paste into the Creation box
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Watch your video come to life
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Creative Engine

No Crew. No Cuts. Just Your AI Video Agent at Work

Agent is the first creative engine built to transform a single prompt into a complete video.

Prompt-Native Video Creation

Agent is the first creative engine built to transform a single prompt into a complete video. You describe the idea. Agent returns a fully constructed, publish-ready asset. There is no need to write scripts, manage assets, or piece together content manually.

End-to-End Video Generation

Agent handles the full video creation process. It writes a clear and compelling script based on your idea, selects images that match the tone and message, adds natural and emotion-aware voiceover, applies edits and transitions for polished pacing, and finalizes subtitles, timing, and rhythm for clarity and performance.

Built with Structure and Intent

Unlike traditional workflows that rely on timelines and manual assembly, Agent constructs videos from the ground up. Each output is intentionally designed to match your goal. From messaging and rhythm to scene flow and audience fit. The result is a coherent and purpose-driven video.

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How Skippable Ad Video Works

Learn how to efficiently produce engaging skippable ad videos that capture attention and drive results, leveraging powerful video creation tools.

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Step 1
Create Your Engaging Script
Start by writing a concise and compelling script for your skippable ad video. Utilize HeyGen's Text-to-video from script feature to quickly convert your text into a dynamic visual narrative, ensuring your message is clear and impactful for your audience.
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Step 2
Choose Your Visuals and Brand Identity
Select and customize your visuals to align with your brand. Choose from a diverse range of AI avatars to represent your message, customizing their appearance and style to perfectly align with your brand identity and capture viewer attention.
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Step 3
Add Professional Voiceovers and Accessibility
Enhance your ad with high-quality audio. Generate natural-sounding speech using HeyGen's Voiceover generation, ensuring your message is delivered clearly and professionally. This enhances the impact of your skippable ads, even for viewers watching without sound.
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Step 4
Export for Optimal Platform Performance
Finalize your creation by exporting your video in the ideal format and aspect ratio. Utilize HeyGen's Aspect-ratio resizing & exports to ensure your video is perfectly optimized for various ad platforms, ready to be deployed as a high-performing Skippable In-Stream Video Ad.
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Frequently Asked Questions

How does HeyGen assist in creating video content suitable for skippable ad video formats?

HeyGen allows you to easily produce high-quality "skippable ad video" content using AI avatars and text-to-video capabilities. You can generate engaging visuals and voiceovers, ensuring your video asset is ready for deployment in various ad platforms that support "Skippable In-Stream Video Ads." The platform offers flexible aspect-ratio resizing to fit diverse ad placements.

Are HeyGen-generated videos compatible with technical ad specifications like VAST for seamless delivery?

Yes, HeyGen creates video assets that are designed to meet industry standards, making them compatible with common ad serving specifications such as "VAST 3.0" and earlier versions. While HeyGen focuses on video creation, the output can be easily integrated into platforms supporting "VAST 2.0" or "VAST 3.0" for robust delivery and "tracking" of your "TrueView ads".

What technical considerations should I keep in mind when creating video ads with HeyGen for platforms like Authorized Buyers?

When using HeyGen to produce video assets for platforms like Google Ads or "Authorized Buyers," focus on selecting appropriate aspect ratios and maintaining file size for optimal performance. HeyGen’s robust export options ensure your video asset is technically sound for integration into ad systems that might utilize standards like "OpenRTB" for bid requests, facilitating efficient ad delivery and "skip tracking URLs."

Can HeyGen help customize my video ads with specific branding elements for consistent campaigns?

Absolutely. HeyGen provides comprehensive "branding controls" including logo placement and brand colors, ensuring your "skippable ads" maintain a consistent brand identity. This capability is crucial for creating professional video ads that resonate with your audience and align with your overall marketing strategy across all platforms.